designative

基本解释

Denoting or naming; designative.
表明的或命名的；
To make the ends meet, the characteristics of Chinese brand names and cultural factors, including the designative meaning, the linguistic meaning and the pragmatic meaning, are better to be known.
要使英文商标音译达到更好的效果，了解汉语商标的特征以及汉语商标中所包含的文化因素是必不可少的。
According to sociosemiotics, language is a special sign system, and linguistic sign has three kinds of meaning: designative, linguistic and pragmatic meanings.
社会符号学认为翻译就是翻译意义，意义可分为三种：指称意义、言内意义和语用意义。